NPHL releases Vision
November 10, 2011
Burlington, ON - In the 1990’s the new Central Hockey League was created. The concept of the CHL was one that had never been seen prior. The 1990’s version of the Central Hockey League broke standard practices, as the league owned and operated all the teams. The concept was new, but it was right for the times. The Northern Professional Hockey League is creating a model, which we believe is right for this time, economy and environment. The Northern Professional Hockey League Business Model was created after much study and investigation of leagues and teams that had both succeeded and failed. We looked at the causes of the failures and the reasons for success. This study included hockey teams and leagues as well as other sports such as baseball. We looked at leagues and teams that have had years of success and how they adapted to the changing economic conditions.
The purpose of the NPHL is to develop a league that will give opportunities for individuals to develop their skills and move to higher level of sports organizations. Players, but also coaches, trainers, equipment people, marketing people, etc. It is the goal of the NPHL to become a stable league, with stable teams that become an accepted part of their communities. As we looked at teams that have had long-term success, it became clear that the major reason for their success was that they were a big part of their local communities. Teams got involved in their community, supported their communities.
The NPHL Business Model also took a look at the economic environment as it has evolved over the past several years. And due to economics have concluded that the culture of the game and its participants has to change to be successful. In all the sports leagues we studied, we learned that certain leagues positioned their leagues to be viable within their budgets and the economy.
The past failures in our sport were due to several reasons. Teams operated individually, without any safe guards or control of the league. Teams falsely reporting attendance numbers and income to the league and other teams. Teams over spending on players, equipment etc. Teams having their own agendas, which were not in the best interest of the league and other teams. Teams did not implement business goals and targets when it came to their operation. Teams had poor marketing plans that displayed little imagination. Teams overlooked the resources they had around them. The teams that accomplished these things were successes.
The Northern Professional Hockey League will be a self-contained free agent hockey league. The NPHL will be split into two caliber levels, which will operate as two separate leagues under one umbrella. The NPHL would be an “AA” level and the NPHL2 would be an “A” level. There will be the NPHL and the NPHL2. The NPHL2 will be a feeder system to the NPHL. To advance players and coaches forward. To the next level of their careers.
The Northern Professional Hockey League has developed this Business Model, which will take each team step by step to success.



